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Management Trend: How to kickstart innovative thinking

Michigan Ross Professor Jeff DeGraff
Michigan Ross Professor Jeff DeGraff shows his four simple steps. — Photo courtesy youtube.com

Stuck in an innovation rut? Michigan Ross Professor Jeff DeGraff has four simple steps you can follow to get new ideas and projects off the ground. Specific solutions vary from business to business, of course, but these steps can spark the momentum needed to unleash creativity. DeGraff has worked with students and companies around the world on innovation and change and brings his expertise to Ross Executive Education custom programs.

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